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Sportsnet price hike prompts widespread fan outrage

(5 months ago)
Simon Houpt
Sports

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Rogers Sports and Media is significantly increasing the prices of its Sportsnet+ streaming service, with the annual Premium package rising by 30% to $324.99 and the Standard package by 25% to $249.99, effective September. This news, communicated via email, has caused widespread outrage and threats of cancellation among subscribers, who feel there's no justification for such steep increases, especially given previous hikes. Sportsnet attributes the increase to the value of its comprehensive live sports content, including NHL, UFC, NBA, and Toronto Blue Jays, and the skyrocketing costs of live sports rights, particularly a new $11-billion NHL deal.

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  1. 1 October 2022: Lance McNeill's initial Sportsnet+ subscription price.
  2. 2 Thursday: Subscribers received email notification of price increases.
  3. 3 September: New Sportsnet+ prices become effective.
  4. 4 Fall 2026: New 12-year, $11-billion NHL rights deal begins.
  • Widespread fan outrage
  • Threats and actual cancellations of Sportsnet+ subscriptions
  • Increased revenue for Rogers Sports and Media (potentially)
  • Higher costs for sports fans
What: Rogers Sports and Media is increasing the subscription prices for its Sportsnet+ streaming service, leading to widespread fan outrage and cancellations.
When: September (effective date); Thursday (email communication); October 2022 (previous price point); Fall 2026 (new NHL contract begins); This week (Wimbledon match).
Where: Canada.
Why: To reflect the 'great value' of Sportsnet+'s content; skyrocketing costs of live sports rights, specifically a new 12-year, $11-billion deal for NHL national rights.
How: Rogers Sports and Media communicated the price increases via email to subscribers.

Rogers Sports and Media is significantly increasing the prices of its Sportsnet+ streaming service, with the annual Premium package rising by 30% to $324.99 and the Standard package by 25% to $249.99, effective September. This news, communicated via email, has caused widespread outrage and threats of cancellation among subscribers, who feel there's no justification for such steep increases, especially given previous hikes. Sportsnet attributes the increase to the value of its comprehensive live sports content, including NHL, UFC, NBA, and Toronto Blue Jays, and the skyrocketing costs of live sports rights, particularly a new $11-billion NHL deal.