Kevin Maher, a long-time player and manager for Southend United, is on the verge of leading the club back to the Football League (EFL) as they prepare to face Oldham in the National League playoff final at Wembley. Despite significant financial turmoil, including debt, missed wage payments, and a points deduction, Maher has instilled belief, doubling home attendances and guiding the team through playoff victories against Rochdale and Forest Green.
‘I know how special this club is’: Kevin Maher’s Southend close to EFL return
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AI Summary
TL;DR: Key points with love ❤️Kevin Maher, a long-time player and manager for Southend United, is on the verge of leading the club back to the Football League (EFL) as they prepare to face Oldham in the National League playoff final at Wembley. Despite significant financial turmoil, including debt, missed wage payments, and a points deduction, Maher has instilled belief, doubling home attendances and guiding the team through playoff victories against Rochdale and Forest Green.
Trending- 1 1998: Kevin Maher signed with Southend
- 2 2005-2006: Maher helped Southend earn back-to-back promotions as a player
- 3 2006-2007: Southend played in Championship
- 4 October 2021: Maher took over as manager
- 5 2023: Fans made plans for a phoenix club due to dire financial situation
- 6 2023-2024: Points deduction for Southend
- 7 Sale to Justin Rees saved the club from liquidation
- 8 Southend battled past Rochdale and Forest Green in playoffs
- 9 Sunday (implied June 1, 2025): Southend to face Oldham in National League playoff final at Wembley
- Potential return to Football League for Southend
- Increased fan engagement and attendance
- Overcoming financial turmoil
What: Kevin Maher is leading Southend United to the National League playoff final, aiming for a return to the Football League.
When: Playoff final on Sunday (implied June 1, 2025); Maher took over in October 2021; financial struggles peaked in 2023-2024.
Where: Wembley Stadium, London, UK; Roots Hall, Southend.
Why: Maher, a club stalwart, has navigated Southend through severe financial difficulties and instilled belief, leading to a strong playoff run. The club seeks to regain Football League status after years of struggle.
How: Maher has managed the team through financial chaos, improved attendances, and guided them through playoff victories against Rochdale and Forest Green to reach the final.