A new fashion trend, dubbed "haunted couture," is gaining prominence, characterized by ethereal, deconstructed, and often sheer white garments reminiscent of ghosts, worn-out wedding dresses, or historical figures like Miss Havisham. This aesthetic, seen on runways from Dior to Australian Fashion Week, is interpreted as a reflection of global political tensions, income inequality, and a "party at the end of the world" mentality, while also offering a form of subtle rebellion.
Haunted couture: dressing like a ghost has captured the zeitgeist
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TL;DR: Key points with love ❤️A new fashion trend, dubbed "haunted couture," is gaining prominence, characterized by ethereal, deconstructed, and often sheer white garments reminiscent of ghosts, worn-out wedding dresses, or historical figures like Miss Havisham. This aesthetic, seen on runways from Dior to Australian Fashion Week, is interpreted as a reflection of global political tensions, income inequality, and a "party at the end of the world" mentality, while also offering a form of subtle rebellion.
Trending- 1 1783: Marie Antoinette's portrait scandal
- 2 1830s: Parisian production of Hamlet
- 3 1975: Picnic at Hanging Rock original release
- 4 March 2025: Zimmermann AW25 collection presented at Paris Fashion Week
- 5 April 2025: Rachel Tashjian wrote about "haunted" look
- 6 Last month (May 2025): Australian Fashion Week
- 7 May 28, 2025: Dior's Resort 26 collection show in Rome
- 8 Present: Picnic at Hanging Rock rereleased for 50th anniversary
- The trend reflects and potentially influences cultural attitudes towards societal anxieties and rebellion
- Impacts fashion design and consumer choices
What: A fashion trend called "haunted couture" is emerging, featuring spectral, deconstructed, and sheer white garments.
When: April (Rachel Tashjian's newsletter), May 28 (Dior show), last month (Australian Fashion Week), March (Zimmermann AW25 collection).
Where: Global fashion scene, specifically Rome (Villa Albani Torlonia for Dior), Australia (Australian Fashion Week), Paris (Paris Fashion Week).
Why: The trend is seen as a reflection of global political tensions, income inequality, a "party at the end of the world" sentiment, and a form of subtle rebellion against conservative shifts.
How: Designers are incorporating elements like white tulle, silk chiffon, taffeta, lace, deconstructed silhouettes, underwear-as-outerwear, and historical references into their collections.